About us
A platform built for women who rise
ASCENTHEA is a Malaysia-based platform dedicated to women's elevation, education, leadership development and social impact.
Mission
Elevate women, sustain impact
We create programmes, content and community that help women grow in confidence, capability and leadership — and we extend that strength to women facing life's hardest chapters.
Vision
An international standard of women's leadership
Rooted in Malaysia and designed with a global outlook, ASCENTHEA aspires to be a trusted home for women's growth and purposeful contribution.
Founder
Joy Tan
Founder & CEO
Business Strategist · Social Impact Entrepreneur
Joy Tan is the Founder and CEO of ASCENTHEA. A business strategist and social impact entrepreneur, she founded the platform to create a space where women can grow, lead and give back — with excellence and purpose.
Her vision brings together strategic thinking and genuine care: building programmes that elevate individual women while creating impact that reaches far beyond them.